What is a term used for an individual appointed by an insurance company to transact insurance?

The term used for an individual appointed by an insurance company to transact insurance is "Producer." In the insurance industry, a producer is a representative who engages in activities such as selling policies, providing customer service, and assisting clients in finding the appropriate insurance coverage. Producers can be either agents, who typically represent one or more insurance companies and act on their behalf, or brokers, who can represent clients and have access to a variety of insurance products from multiple carriers.

The distinction of a producer is that they are recognized as the point of contact between the insurance company and the insured, often helping to facilitate the transaction of insurance policies while also educating clients on their options. This role is crucial as it encompasses both the sales aspect as well as the ongoing relationship management with clients. Understanding the role of a producer is essential for anyone entering the insurance field, as they are central to the distribution and accessibility of insurance products to consumers.